A managed service that ingests, processes, and delivers live video content to viewers in real time. Like a professional TV broadcast studio in the cloud — it handles encoding your video into multiple quality levels and formats so viewers can watch smoothly regardless of their device or internet speed.
A sports streaming startup uses AWS Elemental MediaLive to broadcast 50 concurrent live games, automatically encoding each feed into 6 different quality levels (from 360p mobile to 4K) and packaging them for delivery to web browsers, smart TVs, and mobile apps — handling millions of concurrent viewers.
All provide managed live video ingest and cloud processing for streaming. AWS Elemental MediaLive and Google Cloud Live Stream API are native managed live encoding services. Azure’s legacy Azure Media Services was a comparable native option but has been retired; live streaming on Azure is commonly implemented using partner offerings and Azure infrastructure. OCI Media Services provides managed media processing and delivery capabilities that can be used to build live streaming workflows.